If you want your website to show up more on Google and other search engines, you have two options:

• PAY for ‘sponsored’ exposure. Also know as Pay-Per-Click or PPC ads.
• SEO: Optimize your website content to be relevant for search engines to show to searchers.

We focus on the second option. While paying for ads can be effective, it’s a temporary solution. True SEO involves making lasting enhancements to your website, benefiting your site’s organic search visibility for months and years to come.